Introduction

Hello! My name is Kennedy Harsh and I am a student at the University of Oklahoma. I am a graphic designer and my degree focus is Advertising in Gaylord College of Journalism & Mass Communication.

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“It seems like I am always hungry. I am hungry to design, and hungry to inspire. I will feed the world with my plate that is filled with creativity, a side of quirky and self-motivation, all with a full serving of fresh ideas and sweet communication skills as dessert.”

I have known that I wanted to be a graphic designer since I was very young. My dream is to be a creative director at a big advertising agency and lead the creative team straight into victory! I started my studying at Francis Tuttle Technology Center as a junior in high school and completed my certification under Graphic Communications. I am now continuing my design education at OU and continuing to grow as a designer.

“Actions speak louder than words, but not when you have the right font.” – Yours truly

Follow Me & Contact Me:

Twitter: @KennHarsh

linkedin.com/in/kennedyharsh/

facebook.com/kennedynharsh

 

 

A Designer’s “Must Have” Apps

Have you ever caught yourself just switching back and forth between multiple different apps on your phone or your computer just to pass the time? Even in our fast paced world, almost everywhere we go, we have to wait at some point. It is a lot easy to just bury our faces and attention into our screens to keep our busy minds moving.

I’ve come at you with a personal list of my favorite apps that are helpful and design based, overall fun to use, and more importantly, give you something to do while getting your creative juices flowing!

#1. ColorSchemer Studio

Color Schemer Studio is an app that allows you mix around colors, make a color scheme, find the perfect shade, and just play around with the whole spectrum.

If you’re anything like me, picking out colors for an upcoming project can be very frustrating, but ColorSchemer Studio allows you to visually see the contrast of colors, and save them however you like for later uses.

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#2. Glyphs

You already know that I had to put a typography app on my list! Glyphs is so cool because you can make your own fonts. You can start from scratch and build your own lettering or you can go in with an existing font and change it to your liking.

I highly recommended this app, if you do not have it already, if you are someone who adores typefaces and typography.

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You can even digitally create a font just from your sketches, and add in multiple different colors however you prefer! There are a lot of Glyphs Tutorials as well to help you get familiar with the app to get started.

#3. Patterno 

Patterno is definitely worth mentioning because it is a very simple app used to create colorful, patterned, or special backgrounds. It is an easy way out for some who might not be familiar with Photoshop to create backgrounds for any personal use.

Also, Patterno is perfect for social media backgrounds. *hint hint*

#4. Adobe Illustrator Draw

It honestly can not get much better than this. Adobe has a free app based around Illustrator and the app allows you to free draw and create illustrations at your fingertips.

You can add multiple layers to sketch on and even have the blend modes for individual layers. Your illustrations can be detailed and then saved as a PDF to Creative Cloud, or just for fun to doodle to share!

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Thanks for checking us out!

Read Next: Just Bad Movie Posters

Just Bad Movie Posters

The best part about being a designer is that you can do anything with it. Everyone and every business is going to need some design elements, advertising, or even just some promotional purposes at one point or another. There is a huge market for design in the entertainment field and an interesting article was written by Vladimir Gendelman about horrible posters made for movies and why they were so bad.

It really got me thinking that this happens more often than not. You head over to the mall with a group of friends and get to see all the new movies that are going to be released in front of the theater and sometimes, a bad promotional design can disinterest you from a film without even seeing it.

So, I personally wanted to review some of these “groundbreaking” poster designs and touch on why I didn’t like them from a customer and designer perspective.

Now You See Me 2

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“You haven’t seen anything yet.” Well, unfortunately, the only thing that I am seeing from this is an overuse of crop, copy and paste. They individually photographed the stars of the film then cropped them into a blown picture of a card maze.

The “maze like” font across the title, and the shadows added in all wrap it together tie it perfectly into the actual film, but for me, the product of the idea just wasn’t delivered.

 

X-MEN First Class

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Have you been waiting for this? This design has appeared on multiple lists for some of the worst movie posters, and now you know why. A simple silhouette of the main character of the film with a floating head placed (not even in the middle) with blurred out edges.

Although the silhouette works well for the film since it is such an iconic and recognizable figure, but simple can be too simple and doesn’t always make it better.

Passengers

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Okay, this one isn’t that bad. I understand this simple design because one of the best ways to sell in Hollywood is to put the faces of big name celebrities across every form of advertising.

Unfortunately, if I didn’t know either of these faces, this poster tells me absolutely nothing about the film. The white background and futuristic font does add some insight to what could be happening, but once again, simple does not have the upper hand.

 

 

Thanks for checking us out!

See more bad movie posters: The 40 Worst Movie Posters Ever

See Next: Typography: for Dummies

Typography: for Dummies

It is easy enough for me to say that I am absolutely a font fanatic, but for a few of you who are a bit new to the design world, you might not know there are a few “rules” that come with the typography universe. When it comes to learning something new, just like anything else, there are a set of guidelines that could help you make your creations more effective and efficient. Sometimes, designers call it The Ten Commandments of Typography

Rule #1: Do not use more than two fonts at a time.

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You can definitely get away with three fonts, but no more than that. The less fonts you are using the more your design looks unified and clean. More than three fonts makes everything messy, and your message starts to get lost within the design.

Rule #2: Short and Sweet!

Let’s compare your message to the “Terms and Conditions”, if you have long, drawn-out informational paragraphs, the public will start to get bored with all the reading and will start skipping over all your information, or maybe not read any of it at all.

Keep it short and sweet, and straight to the point to avoid any confusion, and to also keep attention of your audience.

Always start with a little research, learning to keep your messages short is a place to start and learning key points.

Rule #3: Understand the “personalities” of fonts.

wedding-invitation2Fonts can give a specific “personality” and can make your message be perceived in a different way then intended.

If you want to make a wedding announcement, you would want to go down a more calligraphy (that gives off a merriment, happy, elegant style) path of font choices.

On the other hand, if you are making a design that is strictly business, you would want to use a Sans Serif font that is very bold, clean, and professional.

Rule # 4: Say “NO” to these fonts.

There is a font group that is a big “no no” in the design world. Here are a few of them: Courier and Courier New, Papyrus, Comic Sans, or IMPACT. There are multiple other fonts you should avoid. Although all these fonts are iconic and have been around since before the dawn of time, they are over-used, unoriginal, and tired.

But in design, the world is your oyster. You are more than welcome to use these fonts to your heart’s desire! There is not actual “written law” stopping you from utilizing them, but just be aware of what all the typography whispers are saying.

“This is not an order, this is just a best friend’s advice!”

 

Those were my personal top 4 rules of typography, but there are more “unspoken” rules of the typography world you can explore. Thanks for checking us out!

Read up on: 20 Typography Rules Every Designer Should Know

                       10 Web Typography Rules Every Designer Should Know

“Actions speak louder than words, but not when you have the right font.” – Yours truly

 

 

My Top Five Free Fonts

We all know how important (and sometimes frustrating) fonts can be when it comes to your creations, even more so trying to pick out the perfect one that brings the whole design together. These decisions can be anywhere from Serif or Sans Serif, bold or italicized,  maybe even calligraphy or typewriter styled. Personally, I am a font fanatic and can spend hours switching back and forth between typefaces. It sometimes gets to the point where they will haunt me and keep me up at night.

I’ve decided to make my top 5 font list that I have been using a lot lately to hopefully inspire you when digging around for that perfect “ttf” to finish your design. The best part about all this is that are all free to download and use for personal and professional business. All of the fonts listed below can be found and downloaded at dafont.com

Thank you so much for checking out my list and remember,

“Actions speak louder than words, but not when you have the right font.”

– yours truly 

5.

Screen Shot 2017-03-01 at 6.50.48 PM.pngby Ariq Sya

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Lemon Milk is a super bold Sans Serif font that is one of my “go-to” fonts and is just such a perfect font to be used for headliners and posters. I use Lemon Milk when I need a reliable and solid typeface that is easy to read and gets the point across with a little drop of style like what we see with the “M” and “N”

4.

Screen Shot 2017-03-01 at 7.02.52 PM.png  by Alit Suarnegara

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Morva is such a beautiful Serif typeface. (PS: I am 100% NOT a Serif type of designer, so it is a really big deal that one made it on the top 5 list) This font is so elegantly simple that it really can be used for mostly anything. I see Morva (or fonts very similar) being used for theater purposes (posters for student theaters) movie headliners, or something along those lines.

3.

screen-shot-2017-03-01-at-7-12-04-pm by Tom Booth

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Back at it again with the Sans Serif fonts! I know I should be using more of a variation but I can’t help myself, just something about all capitalized bold fonts just fills my heart with pure joy! Woodhouse is so simple but the curve of the letters make it fun in a cute little hippy kind of way, absolutely perfect for music festivals and Coachella designers everywhere.

2.

screen-shot-2017-03-01-at-7-23-43-pm by Måns Grebäckscreen-shot-2017-03-01-at-7-23-51-pm

Here we have a really nice calligraphy typeface. It is stated by the creator of the font that this font is to be downloaded and used for personal use only, however you can purchase the commercial license for this font right here. Overall, this font made my top list because unlike most calligraphy fonts, it is very easy to read and not too overbearing with all the “swirls.”

Many other beautiful calligraphy styled fonts have been created by Måns Grebäck (click on the name if you would like to further explore their work.)

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NUMBER 1 and you guessed it, another Sans Serif font but this one has my heart! 

screen-shot-2017-03-01-at-7-58-29-pmby Phitradesignscreen-shot-2017-03-01-at-7-58-35-pm

I came across this beauty on Behance.com and actually ended up using this font for my new personal branding logo. Sequel is my number 1 because it is just so clean but has that professional swag. I highly recommend this font for any personal branding projects or any in logos that have words involved.

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